- Lockerz announced a partnership with Boy Meets Girl today. The reward-driven social commerce site will become the exclusive ecommerce retailer for the line, and its creator, Stacy Igel, will become the company’s fashion editor and stylist. via Lockerz
- Google is on the hunt for an artist to tap as its next full-time “doodler.” Just imagine saying, oh, what do I do? I’m a Google doodler. via CBC News
- Speaking of Google, another eyewear maker is said to have designs on its Project Glass geeky (but still admittedly kinda cool) glasses territory. That company would be Oakley, which has reportedly been working on its own set of augmented reality glasses for years. via MSNBC
- Retailers are increasingly embracing digital tools to enhance the in-store shopping experience. via WWD
- Looking for the Instagram of mobile video? It’s called Viddy. via FashionblyMarketing.me
- Fashion GPS is on its way to Australia. via mumbrella
- On Friday, StyleMint launches a three-hour sale featuring its “best offers ever.” Could be worth checking in. via StyleMint
- There’s an etsy seller making jewelry out of old school Russian Nixi tubes. via Gizmodo
- Fits.me is continues to gain the attention of retailers interested in the virtual fitting room space. Developed by two Estonian universities, the technology tests garments on robotic mannequins. via The Sunday Times Live
- Stacy London of TLC’s “What Not to Wear” fame has launched a new “digital platform” (uh, a web site?) for personal styling. Called Style For Hire, it will connect personal stylists in 24 cities with those in need of wardrobe assistance. via WWD
- The Go Further pop-up shop combining Ford cars, tech accessories, art and digital fashion recently opened in San Francisco’s Union Square. via the San Francisco Chronicle
More digital style news…
Image via Fits.me