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News: Amazon’s High-Fashion Play, Pinning for Deals on the Rise, China’s TMall + More

Posted on May 13, 2012 by Lorraine Sanders in Digital Style News No Comments

China's TMall is among one of the country's hottest digital fashion trends.

News you need to know from a digitally stylish universe…

  • Amazon.com is making a play for high fashion-loving audiences with its MyHabit site and doing other little things like, oh, sponsoring the Met Ball. via MSN Money
  • Speaking of we-sell-it-all retailers playing evermore intently to the fashion crowd, eBay has released an updated version of its fashion app that allows users to search for merchandise and apparel that matches colors or patterns in images they’ve taken with mobile phones. via The Drum.
  • You knew it was coming, and it’s here: Pinning for discounts from online fashion retailers. You’ll find one at the ready over on OASAP.com, which recently launched its Pin to get a $15 discount Pinterest campaign. via OASAP.com
  • A list of the major online retail shops with the best customer experience is out. Did your favorites make the list? via SF Unzipped
  • Word on the street is that you might soon be able to don a real-life version of a Harry Potter invisibility cloak, thanks to a Canadian biotech company’s foray into military tech garments. via The Gloss
  • A Brazilian store has begun using clothing hangers imbedded with digital displays that show the number of Facebook likes associated with each item of clothing in the store. via Fashionista
  • Australia-born Wikifashion is on the move to the Big Apple now that it’s joined forces with New York’s Fashion Institute of Technology to digitize the school’s extensive fashion archives and make them available online. via StartupSmart
  • NASA is getting into the wearable technology game. Not surprisingly, it’s comfort and functionality, not style, that are the focus. But we can always cross our fingers for the trickle-down effect. via Aviation Week
  • So-Cal malls are seeing the arrival of digital sizing machines that look similar to airport body scanners, but help you find the right jeans for your body shape free of charge. via LA Times
  • Augmented reality pops up on the runway at Mercedes-Benz Fashion Week Australia. via Computer Graphics World
  • First it was walking-while-texting accidents. What’s next, searching-instead-of-seeing mishaps? Why Google’s Project Glass prototype glasses strike some as dangerous. via Scientific American
  • Among the hottest digital fashion trends in China involves brands opening up shops on TMall, a “high-end eBay,” that’s part of the Taobao Marketplace. via The Next Web
  • A recent fashion show collaboration between Microsoft and Bloomingdales in Santa Monica featured notable “geeks” in current trends. via Vanity Fair

More digital style news…

 

amazon fashion, augmented reality, geek chic, myhabit, oasap.com, pinning deals, pinning discounts, tmall, wikifashion

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