….in which MyFit debuts its 3D virtual dressing room on Sustainuclothing.com, I Viddy it and post it here for kicks. MyFit’s technology lets you view garments on a rotating 3D avatar. It’s a fun little feature, and it’s always a welcome thing to see movement and new tools in the virtual fitting space (an exciting [...]
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Fun and fashion-y if you live in San Francisco: SoMa-based fashion startup True & Co is launching a holiday concierge service that will land you an expert bra and undie consultation and same-day delivery and, in so doing, solve any lingerie conundrums you may be facing at this heavily social, cocktail dress-appropriate time of year. [...]
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Even politicos are exploring the intersection of fashion and technology these days. For proof, just look to this video from last month’s Magic, considered North America’s largest apparel trade show. While visiting the Las Vegas exhibition’s L.A. Made Pavilion, Los Angeles Mayor Antonio Villaraigosa took a moment to get body scanned at a booth shared [...]
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Someday soon, being known as a “pod person” may not be a bad thing. In fact, such a title could being to indicate a certain amount of digital savvy in the style realm. That’s because body-scanning pods are touching down in the U.S., with the first permanent Bodymetrics Sizing Pod housed in Palo Alto, CA [...]
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Ever faced the dilemma of size vs. fit? There’s the size we think we are, and there’s the size off-the-rack apparel tells us we are, and there’s the size you’d discover you are if you had clothing tailored to your specific measurements. Not only is fashion sizing confusing, but it makes it more time-consuming to [...]
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